things you do not want to hear during the focus group you're moderating
me: "so, by way of introduction, I'd like to get to know you guys a little better. tell me about your career choices. why did you want to be a general contractor?"
respondent: "well, you know, it was the only job I could land with my criminal background."
me: "oh. right. so, moving right along...."
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me: "so, thanks again for coming. we really appreciate all of your feedback and insights. as promised, here is an envelope with $250 as a thank you for coming by and talking to us."
respondent: "maybe you can help us spend this money by coming to the bar with us for drinks."
a different respondent: "yeah, did you know you have a beautiful smile?"
1 Comments:
So, you went, right? Those guys sound like some really good romantic prospects for you!
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